Author: Ahmed Swidan, Director of Personalized TV

Captivate Your Audience Blog
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Posted in Monetization

Not Yet Live With DAI? Here is How Much Revenue You Are Losing Every Day

With growing consumer expectations and increasing competition, it’s getting harder to capture new audiences and …

Posted in Monetization

Leverage First-party Data to Boost Monetization and Retain Subscribers

Learn how Ateme can help you leverage first-party data for easier integration and better monetization to retain …

Posted in Partner Spotlight Monetization

Ateme and Viaccess-Orca Team Up to Increase Operator’s Advertising Revenue

In today’s competitive streaming landscape, maximizing ad revenue in a non-intrusive manner while delivering a …

Posted in Monetization

Protect SSAI revenue with advanced ad transcode workflow management

Today, all Server-Side Ad Insertion SSAI systems in the market offer ad transcode functionality to ingest source …

Posted in Monetization

Personal Channels — Linear is Not Dead; Linear is Now Personalized

Ateme has an end-to-end solution to add personal channels to your features mix. Want to learn more? Keep reading.

Posted in ATSC 3.0 Monetization

Personalize and Monetize with Dynamic Ad Insertion Over ATSC 3.0

Dynamic Ad Insertion over ATSC 3.0 promises major benefits for the consumer and higher revenue for the provider. …

Posted in Monetization

DAI: Captivate your audience and Catapult profits

Dynamic Ad Insertion (DAI) is one way to catapult your profits and increase viewers’ engagement when faced with …

Posted in Monetization OTT

Linear Parity for Live OTT Channels: A First Step Toward Fully Addressable Advertising

OTT is a powerful thing. It first disrupted the TV viewing model by offering personalized viewing experiences in …