ANGA COM 2014 : It’s not just about Cable

by Adi Itzhaki, Regional Sales Director

ATEME booth at ANGACOM

ATEME booth at ANGACOM

A noticeable trend for the last couple of years continues and little by little, the ANGA COM Exhibition becomes a less of a pure Cable show, and more about Broadcast, Broadband, Cable & Satellite. As a result, this year’s ANGA COM ended with an amazing figures : 17,000 participants and 450 exhibitors. ATEME was amongst them with a range of participants on its stand starting from sales and pre sales teams supported by marketing and executive management.

We had meetings with visitors from 40 countries (!), a combination of end users, partners, system integrators, large service providers, journalists, analysts, technology partners and … competitors. We showed demos of our latest MPEG-4 and withZixi technology and we saw a great number of people interested in our HEVC demo comparing to H.264.
Our 4k HEVC demo was one of the highlights of our stand and whoever passed by our booth had to pause and take a look at the amazing sequences on display.

visitors discovering LiveSphere

We also demonstrated our LiveSphere 360° which drew the attention and caught the interest of participants.

Our German partner CS Consult & Service supported us on the stand which was very busy with a majority of our visitors from Germany.

In short, it was a very good show, a place to be for sure for those willing to find interesting opportunities all over Europe. Thanks to all, for making it truly successful.
Adi Itzhaki,
Regional Sales Director