ATEME Transcoders Support First HUAWEI Cloud Live Sports Video Project in Brazil

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PARIS, DENVER, SINGAPORE, SAO PAULO, 25 May, 2021 – ATEME, the leader in video delivery solutions for broadcast, cable TV, DTH, IPTV and OTT, announced today that HUAWEI Cloud, the leading cloud service provider, successfully implemented ATEME transcoders to support its new OTT video services deployed in the company’s cloud environment.

The HUAWEI Cloud Elastic Cloud Server (ECS) is a platform for content and service providers to access scalable cloud servers, as well as a reliable, secure, flexible and efficient application environment in the cloud for streaming live events. ATEME’s TITAN Live transcoding solution was implemented in the HUAWEI ECS, enabling HUAWEI Cloud to support its customers delivering an international motorsport event via live web streaming.

Fernando Penna, Sales Manager, HUAWEI Cloud commented: “Premium video quality at low bitrate is becoming more and more critical for streaming sports events. It’s also important to avoid video buffering and to caption the action while keeping the movement, especially with sports.  ATEME’s video compression enables us to meet these requirements for our customers.”

Binro Duan (Robin), CTO, HUAWEI Cloud added: “We were very satisfied with our collaboration with ATEME and look forward to continuing on this path, making it possible for Brazilians to watch their favorite sports events on the screen of their choice, without compromising on image quality.”

Luis Silva, Sales Director at ATEME Brazil, commented: “We were pleased to support HUAWEI Cloud in this project with our technology and expertise. This live transmission should pave the way for high-quality video streaming services in Brazil – ushering in a new era of watch-anywhere high-quality live event viewing.”


About HUAWEI Cloud:

HUAWEI Cloud is a leading cloud service provider, which brings Huawei’s 30-plus years of expertise together in ICT infrastructure products and solutions. We are committed to providing reliable, secure, and cost-effective cloud services to empower applications, harness the power of data, and help organizations of all sizes grow in today’s intelligent world. HUAWEI CLOUD is also committed to bringing affordable, effective, and reliable cloud and AI services through technological innovation.


About ATEME:
ATEME enables thousands of the world’s leading content owners, broadcasters and service providers to captivate their audiences with a superior quality of experience through multi-codec encoding, any-format origin/packaging, scalable cloud DVR, audience-aware CDN and revenue-generating dynamic ad insertion solutions.

Find out more:


Huawei Contact:

Fernanndo Penna

Huawei Cloud Sales Executive


Binro Duan (Robin)




ATEME Press Contact:

Dorota Bouskela
ATEME Corporate Marketing
T: +33 169-358-988