ATEME Signs MEA Distribution Agreement with IT Hospitality

Accueil / Press / ATEME Signs MEA Distribution Agreement with IT Hospitality

PARIS, CASABLANCA, 21 October, 2021 – ATEME, the leader in video delivery solutions for broadcast, cable TV, DTH, IPTV and OTT and IT Hospitality, the largest focused hospitality system integrator for the MEA region, announced that they have signed a distribution agreement. Under the new agreement, IT Hospitality will provide the region’s hotel and hospital sectors with the latest integrated guest infotainment systems and services powered by ATEME’s Flamingo headend technology.

Flamingo is ATEME’s software-based IPTV head-end platform that securely delivers live and time-shifted TV and radio content captured from digital, satellite, cable, terrestrial, HDMI, IP or Web sources, to set-top boxes, connected TVs, PCs, tablets or smartphones over an IP-based, coaxial or wireless network.

In addition to enabling guests to choose from an array of live national and multi-national TV channels, Flamingo allows control and recording of TV programs for viewing at any time during their stay using their in-room TVs or on their own personal devices.

The distribution agreement builds on IT Hospitality’s long experience of installing and supporting Flamingo deployments in MEA, spanning over 10 years of collaboration. It will provide points of presence throughout the region that enable leading hotel chains, system integrators and local partners to buy ATEME’s Flamingo related products and services and access expert support and maintenance in their own language.

Indeed, IT Hospitality has a growing network of regional offices and service centers across Africa – including Kenya, Egypt, Mauritius, Morocco, South Africa, Ivory Coast, Cameroon, DRC, Ethiopia, Ghana, Nigeria and Senegal – making it the only IT integrator with full Pan-African coverage.

Gregory Samson, VP Business Development EMEA at ATEME, said: “Guests visiting the Middle East and Africa expect the very best in-room facilities. This includes being able to enjoy their favorite TV and video content from home, on demand and in their own languages. This agreement with IT Hospitality is great news for both the region’s system integrators and hotel chains. They can now have easy access to the latest IPTV technology, backed by local support delivered by experienced specialists with a deep knowledge of the ATEME products.”

Olivier Hennion, Managing Director IT Hospitality, commented: “Having worked with Flamingo solutions for more than 10 years, we have established deep product knowledge and enjoyed an excellent, mutually beneficial relationship with ATEME. We are delighted to have been recognized as a Flamingo specialist and are looking forward to the next phase of working together as ATEME’s distributor in MEA, helping hotels and hospitals across the region deliver exceptional in-room experiences.”



ATEME enables thousands of the world’s leading content owners, broadcasters and service providers to captivate their audiences with a superior quality of experience through multi-codec encoding, any-format origin/packaging, scalable cloud DVR, audience-aware CDN and revenue-generating dynamic ad insertion solutions.

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IT Hospitality is one of the largest IT solutions integrators for Hotel Groups in its region for more than 10 years. Its mission and vocation are to expertly design, integrate, bundle and support wired and wireless infrastructure services to Hotel Groups across the Middle East and Africa. By supplying bigger and better infrastructures our customers can offer Hotel Guests the full power of the newest technologies and support an ever-increasing number of devices and bandwidth usage.

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ATEME Contacts

Dorota Bouskela

ATEME Corporate Marketing

T: +33 169-358-98



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Stephen Meredith


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Business Development Director

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