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Engineering perspectives, market analysis, and product thinking on the future of video delivery.

The Best OTT Analytics SDK Is No SDK at All OTT

The Best OTT Analytics SDK Is No SDK at All

Every OTT viewer-analytics program starts the same way: put an SDK in every app. One for iOS, one for Android, half a dozen smart TV families, and two generations of set-top box. Each integration costs engineering weeks. Each one slows an app release. For operators running their own CDN, there is a simpler answer: skip […]

Jul 6, 2026
Mark Haines Mark Haines CDN Product Manager & OTT Streaming Solutions Manager Read article
Five Things that Break OTT Services at Peak Load, and What to Test Before Kickoff OTT

Five Things that Break OTT Services at Peak Load, and What to Test Before Kickoff

The failures that take down a live stream at peak concurrency are not the ones you see in normal operation. They are the ones that only appear when a few million viewers arrive in the same ninety seconds, which is also the one moment you cannot afford them. By then the test window is closed. […]

Jun 19, 2026
Mark Haines Mark Haines CDN Product Manager & OTT Streaming Solutions Manager Read article
Half the Storage, Twice the Flexibility: Why a Tier-1 Operator Replaced Its Legacy Cloud DVR Platform with NEA Genesis OTT

Half the Storage, Twice the Flexibility: Why a Tier-1 Operator Replaced Its Legacy Cloud DVR Platform with NEA Genesis

The video infrastructure market is in flux. Recent high-profile acquisitions and vendor consolidation have left many operators reassessing the platforms they depend on for cloud DVR, catch-up TV, and VOD delivery. When the company behind your origin packaging solution is absorbed into a larger entity, with overlapping product lines and uncertain roadmaps, the risk isn’t […]

May 26, 2026
Mark Haines Mark Haines CDN Product Manager & OTT Streaming Solutions Manager Read article
Redefining OTT Efficiency: How Ateme and AMD Are Powering the Next Generation of Sustainable Streaming OTT

Redefining OTT Efficiency: How Ateme and AMD Are Powering the Next Generation of Sustainable Streaming

As streaming platforms scale to deliver more channels, higher resolutions, and lower latency experiences, operators are being challenged to balance performance, efficiency, and sustainability like never before. For service providers, the challenge is no longer simply scaling video delivery. It’s about doing so efficiently and economically while continuing to deliver the ultimate viewing experience. At […]

May 18, 2026
Jean-Louis Lods Jean-Louis Lods VP Media and SaaS Read article
From 40 Seconds Behind to Broadcast-Level: Getting Low Latency Right for Global Live Sports OTT

From 40 Seconds Behind to Broadcast-Level: Getting Low Latency Right for Global Live Sports

A viewer’s neighbour cheers. Four seconds later, the goal lands on screen. That gap is tolerable. Thirty seconds later? The match is already being discussed on social media before your stream catches up. For live sport on OTT, latency is the difference between a viewing experience and an information delay. The 2026 global football tournament […]

May 12, 2026
Mark Haines Mark Haines CDN Product Manager & OTT Streaming Solutions Manager Read article
Unlocking the Future of Streaming: The Value of Ateme’s OTT Packaging Solutions OTT

Unlocking the Future of Streaming: The Value of Ateme’s OTT Packaging Solutions

In today’s fast-evolving streaming landscape, content providers are in a constant race to deliver flawless viewing experiences across devices, platforms, and network conditions. At the heart of this effort lies a critical but often overlooked component— the OTT packaging.  As the global leader in video delivery solutions, Ateme offers an innovative suite of packaging solutions […]

Jun 16, 2025
Dan Patton Dan Patton VP - Product, Origination & Delivery Read article
Streaming Success: Eight Pitfalls to Avoid when Launching your OTT Streaming Project OTT

Streaming Success: Eight Pitfalls to Avoid when Launching your OTT Streaming Project

Launching a successful OTT streaming project involves avoiding pitfalls like defining clear objectives, ensuring scalability, addressing latency, and assessing vendor reputation. Ateme, an award-winning provider, offers scalable solutions for live and on-demand OTT streaming.

Dec 22, 2023
Jouni Welander Jouni Welander VP of Sales, New Media Read article
Simplifying OTT Streaming with SaaS OTT

Simplifying OTT Streaming with SaaS

Jean-Louis Lods, VP Media and Monetization, highlights the advantages of adopting Software-as-a-Service (SaaS) for your OTT platform.

Oct 18, 2023
Jean-Louis Lods Jean-Louis Lods VP Media and SaaS Read article
The Cable to OTT Transformation: Struggles and Solutions OTT

The Cable to OTT Transformation: Struggles and Solutions

The OTT transformation can be challenging. But Ateme offers cloud-native solutions for transcoding, contribution, and DAI that can help.

Jun 26, 2023
John Aiello John Aiello Sales Director; Amilcar Padilla, Director of Solutions Engineering NAM Read article

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