CCW 2013 Insights

by Anais Painchault, Field Applications Engineer

“CCW13 just ended and we can say with confidence that it was a great show for us, with a lot of traffic. It kept us very busy as we discussed key new opportunities and followed up on discussions that triggered many demonstrations and quotes requests. I personally ran out of a full deck of business cards after the first day!

We noticed a great activity and interest in transcoding for news and general entertainment. HEVC was a burning topic as always and customers were pleased to see that we already have this brand new codec available in our products.

On the contribution side our SCI demo got some great traction while customers could witness by themselves our ability to modify the CBR bitrate of the channels on the fly without any interruption.

Overall, what we can say is that ATEME clearly increased its visibility and brand recognition compared to last year, and that the new integration of Zixi solution with our contribution products got our customers very excited and confirmed our position of innovators on the market.”

Anais Painchault, Field Applications Engineer