It’s inevitable; the 5G media streaming universe is expanding. According to the GSMA, 243 operators have launched 5G commercially and 515 are investing worldwide. Ericsson notes that video accounts for 70% of mobile data traffic today and expects the number to increase to 80% in 2028.
At the same time, content and service providers are fighting for viewership and profitability. And to stay relevant, they must prepare for the next stage: highly immersive content, XR/AR, Metaverse, and gaming, especially for gen Z and millennial viewers. But what is 5G and why should you care?
First Things First: What is 5G?
5G is a cloud-native mobile technology network that can deliver increased speed and capacity as well as new flexible and programmable services. 5G opens the door to a new era of more immersive and interactive video applications that ultimately translates into increased customer satisfaction, loyalty, and engagement. The technology promises not only faster speeds, better reliability, and more consistent connections than ever before for the end user. But 5G also offers opportunities for innovative business models for content and service providers. In other words, improved performance and customer satisfaction plus higher profitability.
Why Should I Care About 5G Media Streaming?
5G technology is a game-changer. Viewers are already experiencing the shift with increased bandwidth connections via their mobile phones. But this is just the beginning.
The benefits of 5G are undeniable: faster speeds, more reliable connections, etc. 5G also significantly reduces latency and expands the opportunities for open APIs and virtual private network capabilities. Additionally, 5G offers higher interactivity for viewers and new business model possibilities for mobile network operators, content providers, and broadcasters.
So, by harnessing 5G technology for your service offerings, you can offer your viewers the best possible video experience while also increasing the average revenue per user (ARPU).
With 5G, your content can reach more people, more efficiently than ever before.
New capabilities will be available everywhere, at any time. Mobile network operators will be able to compete with incumbent fiber providers and offer engaging video services in the home. In combination with content providers, they can offer new services creating interactive and immersive experiences, for example using AR/VR and the Metaverse. Inside sports venues, multi-angle and augmented reality services will propel a younger generation of fans into exciting new possibilities.
Ateme is Excited to Help you Leverage 5G.
Ateme creates solutions that will enable content and service providers to deliver their services wherever they want, whenever they want.
At the forefront of this new video experience revolution, we’re able to help you unleash the power of 5G media streaming to remain competitive and stay on top of your viewers’ needs. That’s why we’ve created this video to outline our pioneering 5G solutions. What’s more, we wanted to show you how we can help your business stay competitive by offering the latest in 5G video streaming technology.
Ateme is ready to start innovating with you today. We have developed a 5G Media Streaming Solution lab kit that runs in a 5G MEC platform. This would allow us to co-innovate around your unique use case. For more information, check out our white paper. You can also get in touch with me or meet us at any of our upcoming events.