By Silvia Candido, Marketing Communications Director
September was a busy month for us in terms of sustainability. That’s a topic we care about: our corporate color is green and so are the solutions we propose, as we strive to make video delivery greener. And it’s all the more fitting given that September saw the European Sustainable Development Week.
Here are the three green highlights of the month for us:
1. Joining Forces: Greening of Streaming
On September 9th our Chief Strategy Officer, Rémi Beaudouin, spoke at the launch event of Greening of Streaming on how to balance the quality of experience with profitability and sustainability. It was a very short talk (only five minutes), that you can watch here (it starts at 1h 55 min 25 sec).
We were quite excited about this, because Greening of Streaming is a new initative that addresses an important concern: the energy impact of the streaming sector, and how to reduce it. So we decided to join this initiative and are now Founder Members.
The aim is to join forces to share what we learn and to learn from others, so that we can all help each other reduce the impact of video on the planet.
2. Sharing Knowledge: Going Green
In that same spirit of sharing best practices, we also published a white paper on the same topic. It’s called:
This whitepaper that distills a wealth of knowledge from various people in the company. If you’re at all interested in greening your streaming or your broadcasting, I’m sure you’ll find it interesting. But even if your main concern is to reduce your costs with more efficient technology that consumes less energy, you’ll still find it interesting.
3. Celebrating: Green Delivery
We also have cause for celebration as our Green Delivery solution – our energy-efficient end-to-end solution for delivering video sustainably on any platform – won a CSI Award as “Best digital video processing solution.”
We couldn’t be more thrilled by this recognition from a well-known and respected industry publication!
But what makes us really happy is that companies are starting to adopt these energy-saving solutions. More than any award, that’s what will really make a difference to the world we live in.